Last weekend, I was invited to participate in the first stage of the launch of Buick’s new and first luxury crossover of its size vehicle, the Encore, in Detroit, Michigan, that is set to officially be available in March 2013.
As a current owner of a rival CUV, the details I hone in on when it comes to choosing a car to drive are how easy will it be on my budget, is it all-weather capable, does it have enough leg room (I’m 5’11”), if I need to haul large items, can it do it, and certainly not least, how comfortable would it be to ride in for long periods of time. I was thrilled to have an experience to learn about a vehicle that surpassed my expectations and also have the chance to meet with other talented bloggers that are highly respected in a wide array of arenas (food, decor, fashion, beauty, illustration/art, lifestyle).
Why were we all invited, you might be asking.
What each of the nine bloggers that were invited were asked to do was to design their very own Buick Encore, beginning with the exterior and interior choices, as well as where they would travel in it, and how they would enjoy their travels while driving.
I must confess. I fell in love with this car, as I’ve had my current CUV for 10 years. So on my designated pinterest board “Pinboard to Dashboard”, I imagined exactly how this affordable luxury vehicle would fit into a simply luxurious lifestyle (in other words, my lifestyle). As you might imagine, it involves stops at wineries for tasting, room for shopping bags and luggage, consideration for my two dogs and some inspiration from Coco Chanel herself.
Below is just a sampling of my inspiration board (view the entire pinboard here).
What I would ask of you today is to stop by my pinboard (click here to view) and “like” it if you are so inclined (on pinterest or facebook) as the top design concept will actually be created and revealed when the car is launched. (I promise you, the winner does not get the car. This is simply an opportunity to dream – which I love!)
When I first hear the name Buick, I’m nostalgically drawn to memories of my grandparents’ blue Buick sedan. Secure, stable and reliable. While always dependable, Buick has now decided to focus more on a youthful population and has begun to create vehicles that fulfill a new definition of luxury. This is the part that I couldn’t agree more with.
The new definition of luxury:
- a life of significance over a life of status
- simplifying the focus to quality over quantity
- a personal sanctuary
- community minded
- spontaneous (aka versatile)
Details of the Buick Encore that caught my eye:
- 33 mpg hwy, 23 mpg city – 26 mpg combined
- all wheel drive
- rear seats and passenger seat fold down for more room
- BOSE premium audio throughout vehicle
- heated leather seats and steering wheel
- voice command
- USB adapter in front and back seats for phone and other technology devices
- lane departure warning and forward collision alert (by radar)
- 12 exterior color choices
- saffron stitching on the saddle-brown leather interior option
- Extra glove box for sunglasses, iPod, maps, etc
- Push to start capabilities during those cold winter months
- Rearview camera system
- Voice Activated Intellink (SIriusWM, Pandora, Smartphone)
- an affordable price tag for such a sophisticated vehicle – $24,950 (starting price)
Now come dream with me and have a look at the simply luxurious Buick Encore I would design. Click here to view (and “like” if you so choose).
~Full disclosure, we were spoiled (from accommodations at World GM Headquarters Marriott Hotel, to meals, as well as all travel expenses). ~
15 thoughts on “Destination Detroit: My Buick Encore Experience”
This was a fascinating blog! But, for me, far more important than the news about the Buick (exciting though it is), was the new definition of luxury, and especially the ‘quality over quantity’, which echoes perfectly the ethos of this website (and, as a matter of fact, my own philosophy).
Loved your inspiration board but what I really want to say is that your outfit in that picture is absolutely fabulous
You are very knd. Thank you. xo
What a fun event! As much as I love doing interior design, I am as equally impacted by the (interiors) of cars, especially picky about choosing a car for not only it’s exteriors, but interiors as well. Thanks for sharing!
Kudos to Buick for getting bloggers on board.
I visited your Pinterest board and hopefully did the right thing. Great pics!
Thank you Pauline! I appreciate the support. 🙂
I also love your outfit! Is that the Jcrew sweater? Can I ask where you got your pants? Very chic!
Thank you! Yes, the sweater and Cropped pants are from J. crew and the heels are consignment Manolos from Seattle.
Love your post makes me want to check out the new Buick. Where did you get your bag? I’ve been looking for one in that color for some time now. Btw your blog is awesome!
If a compact UV is your style, you’ll appreciate what Buick has done with it – honestly, the Encore is on my list whenever I go car shopping again.
My tote is from Michael Kors, and I love it. It is large enough for my Dell laptop and is ideal for travel and work. There’s even an extra pocket for the iPad. Here’s the link http://rstyle.me/n/c3igpm4e
If you have any other questions about it, feel free to email me at email@example.com
I love your pinboard, Shannon…looks awesome! It was so nice to meet you and hope we stay in touch!
You look so chic in the first picture! Love it!
I’m so glad you were able to visit Detroit, my (close by) hometown. It’s such a beautiful city and I’m glad you were able to see some of the best parts! Cliff Bell’s is a personal favorite of mine. If you’re ever able to visit again, I would also recommend ‘Sugar House,’ a 1920s-esq craft cocktail bar and ‘Roast,’ a fabulous restaurant at the Book Cadillac. On behalf of Detroit, thanks for the kind words! Have a great weekend!
Thank you for sharing these! I will certainly put them on my list if I return. 🙂
Shannon I am with you on memories our grandparents loved Buicks.. its hard to believe thatAunt Betty gav her ups:)